"Science is proving that love, like memory, is a slave of scent, our strongest sense. And in the pursuit of sweet pheromones, Thais leave all in their trail. In a mid-1990s US-run survey, around 10,000 respondents from multiple countries each ranked the scent of diverse nationalities on a scale of men to hom. With no whiff to favoritism, the Thais won by more than a nose. Officially the world’s best smelling people, Thais can put their hom-ness down not just to their thrice-daily soap and powder regimen, but apparently to a diet light in dairy, meat and the ranker spices, but rich in pore-purging coriander, chili and lemongrass."
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